Thursday, June 09, 2005

NewsMax.com: Inside Cover Story

Just three days after Rush Limbaugh made his radio show available via podcasting, he's already declared that he's the "hottest thing" in the growing Internet technology. Podcasting is delivering audio content to iPods and other portable media players on demand, so users can listen to the talk or music whenever they want to.

It essentially can turn anyone with the right equipment into a "personal radio station," and it's spreading rapidly because of the growing popularity of MP3 players and the desire for content beyond what is offered on commercial radio.
Rush joined the podcasting revolution on June 3 by offering his show through his Rush 24/7 site, rushlimbaugh.com.

Three days later, Apple computers chief Steve Jobs spoke about podcasting at a San Francisco conference of software developers.

And on his Rush 24/7 site, Limbaugh had this to say about Jobs' speech:

"Jobs did a little bit on podcasting to 3,000 people out there in some hotel in San Francisco. He talked about podcasting and how everybody is doing it. He said, 'Even the professionals are doing it.'

"A big list of professionals went up there on the screen behind him on the stage, giant, giant projection screen, and there was one name of one individual involved in podcasting, and it was mine.

"Jobs made one mistake. 'Podcasting is the hottest thing in radio.' That's not the way to put this. I am the hottest thing in podcasting. The program is the hottest thing in podcasting.

"This is the hottest thing in radio and this is the hottest thing in podcasting, and people that are not in this business and still learning about it will eventually have the truth come their way."

Rush has been a pathfinder in new media. His syndicated national show launched in the 1980s was the first major national success on the AM dial.

He followed that with the first successful print newsletter for a radio host, and his Web site, complete with a live cam, is said to be one of the great success stories of the Web.

If Rush's previous success in blazing new media trails is any indication, podcasting may prove to be another smash hit.

Podcasting, Podcatching and What To Do - Self SEO

"Podcasts can be manually downloaded from diffrent directories on the internet, through the shows' website or can be downloaded regularly through 'podcatching' software, such as ipodder. The listener will enter into the program an URL that points to an xml file. This allows that program to download new episodes whenever they are made available.

Anyone with the dedication can create a podcast. You just need at least one microphone, a computer, an audio capturing device or software and a voice. There are a million different setups and the potential podcaster will need to find what setup works best for them. Some people are actual djs and invoke high-end mixer setups, while others are hobbiests and record with the bare minimums, either way it still seems to get out there.

Even big names like Rush Limbaugh and Glenn Beck are beginning to offer mp3 'podcast' like downloads through their pay service. Also, Adam Curry, the creator of ipodder just launched a podcast showcase on Sirius satellite radio. Podcasting is just in it's early days, the possibilities are endless."